Product

User:

Objective:

Prerequisites

Process

Result

Benefits

Falconer - Territory Manager

Team / district leader

Create the most effective allocation of areas to reps according to coverage of segmented physicians

Definitions of teams, managers, basic customer segmentation

• User selects Team, desired cycle and targeted specialties
• Views distribution of targeted physicians across region
• Clicks on Map to allocate areas to rep and add to allocation table

Rapid assignment and coverage distribution according to abilities of each rep

Reassign territories at will, or according to constraints arising during field work

Product

User:

Objective:

Prerequisites

Process

Result

Benefits

REPtor Effectiveness Toolkit - Cycle Planner

Team / district leader (with input from Marketing manager

Create detailed cycle instructions for team/rep based on marketing needs, budget priorities and available FF resources. Use instructions as performance benchmark or goal

Team, drug, marketing plan, budget, rep area allocation, targeted customer database

• Select team/rep, cycle, and drugs detailed
• Set effort/drug priority, targeted specialties, key messages and detail material
• Check coverage
• Verify field force resources
• Allocate drug / specialty effort
• Fine tune
• Review and save

Full and detailed cycle instructions for rep / team. Rep knows exactly which segment to target, key messages for each target and desired frequency

Create within minutes a comprehensive, through a thought-out process a realistic goal for the rep, that can serve as a performance benchmark for effective detailing

Product

User:

Objective:

Prerequisites

Process

Result

Benefits

REPtor Effectiveness Toolkit - Investigator

Team / district manager (with input from Marketing manager

Dynamically create with ease questionnaires, on the fly for customer data harvesting, profiling, surveys, etc. Attach each survey to customer segments for easy compliance

Team, drug, marketing plan, budget, rep area allocation, targeted customer database

• Select
• View and save

Full and detailed cycle instructions for rep / team. Rep knows exactly which segment to target, key messages for each target and desired frequency

Create within minutes a comprehensive, through a thought-out process a realistic goal for the rep, that can serve as a performance benchmark for effective detailing